The Yes Network has become more popular than ESPN in New York. How crazy is that? Well, it’s true. Network officials stated that YES beat out ESPN in the NY DMA by 26,000 households.
The network has become the most-watched regional sports network in the country through the first three quarters of the year. RSN officials say that YES is on pace to be the most-watched channel in the country for the seventh straight year. The network had an average of 101,000 households over the first 9 months of 2009.
- Gauged on a total-day basis, YES also was ranked first for the period with 39,000 households on average, 9,000 more than NESN.
- Relative to its primary telecasts, YES’s telecasts of the Bronx Bombers averaged a 4.62 rating in the New York DMA, a 9.5% increase over its Yankees telecasts in the 2008 season. The 2009 performance trailed only YES’s 4.69 mark with the club in 2007.
- The Yankees won the American League title this year, after missing the playoffs in 2008, ending a 13-year post-season run.
- YES also saw year-over-year growth in such key demos, as men 18 to 34 (6%), men 18 to 49 (14%), men 21 to 49 (13%), adults 18 to 49 (13%) and adults 25 to 54 (13%).
- YES’ primetime Yankees telecasts ranked first in the New York DMA on 42 of 45 straight game nights in demos such as Men 18+, men 18 to 49, men 25 to 54, adults 18 to 49 and adults 25 to 54.
- YES’s Yankees post-game show ratings jumped 7% year-over-year, while its Yankees Batting Practice Today show ratings increased by 33% from the 2008 campaign.
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8 more days until pitchers and catchers report
Hi
Yanakee should try to aquire ichiro from settle team. Imagine him & jiter 1st & 2nd at bet it will be like Jiter & john Mettalak use to be
Thanks
Maharaja.